What does effective application of 'Contextual Insights' lead to in OAC?

The effective application of 'Contextual Insights' leads to enhanced decision-making processes because it allows users to understand data within its relevant background and situational factors. By providing context, these insights help decision-makers interpret data more accurately, enabling them to draw more informed conclusions and make better choices based on the specific circumstances. When contextual information is applied correctly, it aligns the data analysis with real-world scenarios, which increases the relevance and utility of the data being analyzed. This ability to correlate data with its surrounding context is crucial for driving strategic decisions and improving overall outcomes in any organization using OAC.